The PURE LINEN History

About PURE LINEN Founder

Marina Wiese says "I'm not just selling a product.
I am producing something I love. My experience and what I love has become one picture. And I believe in my product; it talks for itself," she says.
"I still get really excited when people buy my product; it means they understand the beauty of this natural fibre and appreciate the resulting folds, touch and patterns as I do."

PURE LINEN & OUR INSPIRATION

Pure Linen is an Australian-owned luxury linen house and registered trademark, founded in 2006 by designer Marina Wiese. Every collection is exclusively designed by Marina.

Proudly family-operated, the business has grown organically over nearly two decades. For the past 16 years, Marina's daughter, Katya, has worked alongside her as Sales and Warehouse Manager, contributing to the brand's continuity, personal service, and strong client relationships.

Pure Linen collaborates with carefully selected European linen mills to create exceptional 100% linen tableware, bed linen, kitchen textiles, aprons, and premium linen fabrics.

Approximately 40-50% of each collection is meticulously handmade in Perth, Western Australia, reflecting the brand's commitment to craftsmanship and local production.

The house proudly supplies five- and six-star hotels, luxury resorts, acclaimed restaurants, and prestigious wineries across Australia, New Zealand, and Fiji.

The signature Ladoga collection has been featured in The Great Gatsby and selected by leading Australian interior stylist Steve Cordony for the cover of his debut book. Pure Linen textiles have also appeared in respected publications including Belle, House & Garden and Home Beautiful.

Sustainability remains intrinsic to the brand's philosophy, operating with a zero-waste approach and locally produced packaging.

Pure Linen embodies understated luxury - where European heritage linen meets Australian design, family values, and enduring craftsmanship.

LINEN

CERTIFIED QUALITY

SUSTAINABILITY & ENVIRONMENTAL

EXCELLENCE, WOVEN WITH INTENTION

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  • About PURE LINEN
  • Office / Showroom
    Coogee Commercial Centre
    16/83 Mell Road, Spearwood, WA, 6163, Australia

    You are welcome to visit our showroom - Please call us to make an appointment

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